Creative Meet Strategy. Strategy Meet Creative.
There are many components that make up a successful marketing program. Lucky for you, we’re whizzes at all of them.
Strategy
Before you can effectively tell your brand’s story, you need to know it yourself. We work to uncover your brand’s story by digging into your company’s business goals, products and competition to identify what sets you apart.
Through our research and creative processes, we identify and develop your key messages along with the strategy for getting your key messages heard by the right audiences at the right times.
Do you have a new product to launch? Are you entering a new industry? Do you need help with media or event planning? Our team listens to your needs, does the research for you and develops both a strategic and tactical plan for your brand.
We work collaboratively with our clients by listening, learning and asking the right questions. And because every client is different, we create a customized strategy for each client’s individual needs.
Creative Digital
Digital design should capture the essence of your brand and help connect your audiences with what they’re looking for. Our experienced and award-winning design team specializes in HTMLs, websites, landing pages, digital advertisements, E-books and more.
Online impressions are important. If your digital creative is missing the “wow” factor, we can take you from concept to completion while delivering results to propel your business forward.
Creative Print
Regardless of the size or scope, our talented team can design and deliver your message through a range of print tactics ranging from advertisements to brochures and more.
We understand the importance of consistent branding and intelligent design and will create a cohesive brand message throughout your stable of marketing materials. Through our honed design processes, we will develop a unique design that will give your brand a chance to stand out from the rest.
Our team of strategists, designers, copywriters and developers know how to get the job done.
Websites
Your website is one of the most powerful marketing tools that you can harness. We believe your website must have the ability to quickly engage visitors and to steer them into taking the specific actions you would like them to take.
From simple microsites and landing pages to full-scale corporate websites, we design and develop sites that are not just beautiful, but just as important, functional.
It’s our goal to build a website that is both representative of your brand but also achieves your business and marketing goals.
Content Creation
You can’t have an effective marketing campaign without great content.
Are you delivering clear, consistent and compelling messages to your target audiences? Our content writers and strategists can inform your target audiences and keep them engaged with your brand through compelling communications and messages. It all starts with engaging and useful content, which can take the form of white papers, blog posts, case studies, news releases, articles and more.
Not only can we create your content, but we can help you plan it. Let us create the editorial calendar and then manage your content development process. We will ensure the content supports your digital marketing tactics and is in line with your business objectives.
Video
Video can bring your company to life and help define who your company is to your audience. Whether it is a video that tells your company’s story, or you are promoting a new product or service, our team can handle your video project with ease and finesse.
Talk to us about creating, editing and even writing your scripts to create a custom video that captures the attention of your audience.
PennPlanner®
Planning an event, meeting or tradeshow activities? PennPlanner®, our web-based appointment scheduler, simplifies the process of booking appointments for tradeshows and other events.
With PennPlanner®, you create an event, set up time slots, customize your qualification questions, write your response email and you’re done! You can link to your PennPlanner® event from your website, digital ads, email and more. When your client or customers visit the page, they’ll see what time slots you have available and select one that fits their schedule. Both of you receive a confirmation via email. It’s that easy!